The advantages of using QR code security labels

2022-08-05 | 1023 view
Two-dimensional code anti-counterfeiting label logo is pasted on the goods, and has the anti-counterfeiting role of the anti-counterfeiting label or anti-counterfeiting sticker

 

Two-dimensional code anti-counterfeiting label logo is pasted on the goods, and has the anti-counterfeiting role of the anti-counterfeiting label or anti-counterfeiting sticker, can let consumers through the two-dimensional code anti-counterfeiting label to check the authenticity of the goods.

What are the advantages of using two-dimensional code anti-counterfeiting label identification:

1) Convenient query: Now more and more people use smart phones, consumers can accurately query product information anytime and anywhere through the mobile network.

2) Effective communication: consumers can timely check product information and interact with enterprises to enhance their trust in the brand.

3) Accurate statistics: Accurate and effective statistics can be carried out on the number and behavior of customers, and real-time feedback information from consumers can be obtained.

4) Crack down on fraud: the uniqueness of two-dimensional code "one product one code" (also known as "one item one code") increases the cost of counterfeiters and makes counterfeiting unprofitable.

5) Secondary marketing: it can better guide customers to pay attention to the wechat public number of the enterprise, facilitate secondary marketing and improve the sales of the enterprise.

6) Brand image: two-dimensional code anti-counterfeiting label can effectively crack down on fake and shoddy products, which is conducive to maintaining brand image and popularity.

The anti-counterfeiting label must have the uniqueness of identity to play the role of anti-counterfeiting. But two-dimensional code as long as there is two-dimensional code generation software, who can copy, can copy the product does not have the identity of uniqueness. But, a lot of people went into a myth, that replicates the qr code of the product is copy the anti-counterfeiting function of the product, actually this is wrong, the qr code itself does not have the anti-counterfeiting technology, with real security is security system, the role of the qr code is a carrier, the purpose is convenient by scanning the qr code access security system and get the product feedback.