Bar code printer market status

At present, almost all production units are equipped with a label bar code printer (i.e., LABELPRINTER and BARCODEPRINTER), which is used in product identification and other aspects, and most companies have bar code reader (i.e., SCANNER), data collector and other auxiliary equipment of bar code printer. Formed the company's internal management of bar code management automation management mode. Now, we briefly introduce the bar code printer.

Generally speaking, bar code printers are mainly divided into commercial and industrial types;

Commercial type is used in offices, small factories, jewelry industry and other printing volume is relatively small occasions, a day's printing volume is less than 2000 used. The mechanical structure of commercial label bar code printers is mainly composed of plastic, which has a considerable advantage in price. The main products in the market are mainly Taiwan products, such as the ARGOX printer OS series produced by Taiwan Lixiang Company, with a market share of about 90% and the remaining 10%. ez/cleaver, a series of minicomputers produced by godex and Taiba, is only available on the market with zebra's eltron and datamax minicomputers due to the high price of European and American products. Among the above products, the OS series of Taiwan Lixiang Company has the fiercest market momentum. In the Sager market in Shenzhen, it has almost mastered 90% of the market. The few shops that sell commercial minicomputers are almost always ARGOX products, with no other brands in sight.

Industrial printers can be said to be divided into three parts at present, respectively:

(1) Leading brand of foreign manufacturers

(zebra, datamax, TEC, ELTRON, INTERMEC, SATO, GODEX, CLEVER, NOVEXX, MONARCH) Because of many foreign manufacturers, the use of local brands in foreign countries, such as Japan's SATO, TEC is easy to be adopted by Japanese manufacturers; zebra is easy to be adopted by American manufacturers; INTERMEC/NOVVEX/PAXAR is easy to be adopted by European countries; many foreign companies usually trust their own brands, even if the price is high. In addition, some units buy products based on price, thinking that the higher the price, the better the quality, so that some foreign brands occupy a certain market rate.

(2) Scattered brands

Because many manufacturers, when looking for label bar code printers, often do not know what brand and what specifications are really needed, plus sellers for their own profits, often recommend some high profits, but not necessarily the most suitable products, so some companies often buy some domestic market share is not very high products, although these products also have good quality, But maintenance and so on are often not met. At present, there are more than 30 kinds of label barcode printer brands in the world, such as APPOLO, COMFORT, METO, MONARCH, RING, CANTECH, UBI, FARGO, AXHION, CHINTEK, ITOH, BRADY, GODEX, CLEAVER, Beiyang and so on. However, with the gradual expansion of some big brands, the small brand market is gradually shrinking signs.